The best sources of analysis and social media insights for content creators, journalists and marketers on the web today

Keeping up with the latest product innovations, usage trends and research can be exhausting. Fortunately, there’s a bunch of super-smart people who are busy monitoring and analyzing these developments so you don’t have to.

These newsletters do much of the heavy lifting for you, and are essential reading for anyone…

These 21 facts and statistics tell the story of tech adoption in the complex and fascinating MENA region.

The Middle East and North Africa (MENA) is a large and diverse region, which is anything but homogeneous in terms of its history, culture, language and use of technology.

Several countries in MENA are global leaders across multiple ICT indicators, while others are rapidly improving their rankings through investment in…

The Middle East has been slow to adopt e-commerce. But after the COVID-19 global pandemic put a halt to traditional trading, the appeal of online trading is growing quickly.

Historically, the MENA region has been one of the least likely to adopt e-commerce. …

Report launch presentation showcasing the highlights of a new study on social media trends in the Middle East

This video was recorded to support the launch of the report “How the Middle East used Social Media in 2020” which was published earlier this year. It was written by Damian Radcliffe and Hadil Abuhmaid and produced in partnership with the New Media Academy.

Using over 200 sources, we bring…

Links to every chapter from the New Media Academy's 2020 review, written by Damian Radcliffe and Hadil Abuhamaid, here on Medium

Over the past few weeks, I’ve been publishing each chapter from “How The Middle East used Social Media in 2020,” as standalone chapters here on Medium. The report offers an in-depth look at social media trends in MENA.

It was written by Damian Radcliffe (me!) and Hadil Abuhmaid in partnership…

12 Lessons for Content Creators, Brands and Digital Marketers, Platforms, Governments and NGOs


This is the final extract from “How The Middle East used Social Media in 2020,” an in-depth report looking at social media trends in MENA, written by Damian Radcliffe and Hadil Abuhmaid in partnership with the New Media Academy.

Over the past few weeks, I’ve posted each chapter from the…

Public health campaigns on WhatsApp and the challenges — and opportunities — of working with social media influencers; some of the digital responses we saw in MENA to the coronavirus crisis

Image of UNICEF’s #MaskUp campaign — to encourage mask-wearing, the NGO asked members of the public to “Share your photo or a short video while wearing a mask to UNICEF’s MENA social media platforms.”

The spread of the novel coronavirus dominated the news the past year. But it also unleashed an “infodemic” as incorrect, misleading, or unverified information also circulated widely.

Social media played a big role in the spread of misinformation about coronavirus. …

Closer relationships between journalists and academics could bring about a more data-savvy news industry

Image via Dataquest

Data is shaping and informing acts of journalism across virtually all newsrooms and reporting beats. …

New laws, blocks by platforms and the efforts to counter COVID-related misinformation all dominated cyberspace last year

Image via Inside Arabia

False and misleading information continued to spread online in the Middle East last year, just as it did around the rest of the world. From fake accounts that were agenda driven, to misinformation about COVID-19, the world of social media was bombarded with misinformation.

Responses to this challenge varied. In…

Social media users actively discussed diplomatic relationships with Israel, the Beruit Explosion and Black Lives Matter

Image via Computer Coach Australia

1. The Abraham Accords

The hashtag #Palestine_Charter in Arabic circulated on social media criticising the recent diplomatic ties with Israel undertaken by the United Arab Emirates and Bahrain. The online charter, which was signed more than 200,000 times, called for the liberation of occupied Palestine and denounced normalization with Israel.[1]

Normalization Is Betrayal’ and…

Damian Radcliffe

Chambers Professor in Journalism @uoregon | Fellow @TowCenter @CardiffJomec @theRSAorg | Write @wnip @ZDNet | Host Demystifying Media podcast

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